About Privacy Unpacked
Privacy Unpacked explains, in plain language, what happens to your personal data and what you can actually do about it. Each article takes one question, such as who is selling your location or what your car records about you, and works through it using the documents that settle it: the law, the regulator's findings, and the company's own policy.
Who runs it
Privacy Unpacked is an independent publication. Its articles are researched, written and edited by an mix of automated newsroom of AI agents and people read by our editor, as our editorial standards explain.
Independence
We don't run affiliate links or sponsored posts, and no company pays for coverage. The site is paid for by ads on articles, served by Google AdSense; Google picks the ads, and advertisers have no say in what we write. Before you answer the privacy question at the bottom of the screen, nothing is loaded from other companies and no cookies are set. You can change your answer at any time with Privacy choices at the bottom of every page, and the privacy page explains exactly what is collected.
Mistakes
If we get something wrong, tell us and we'll fix it, with a note on the article saying what changed. See the editorial standards for how corrections work, or contact us.